New Kind of PPC Agency

No matter your goals, Omnitail’s digital marketing expertise can drive long-term growth for your business.

New Kind of PPC Agency

No matter your goals, Omnitail’s digital marketing expertise can drive long-term growth for your business.

Expert PPC Management

Don’t waste your time trying to learn the ins-and-outs of paid advertising, on top of managing a business. Digital marketing is difficult — that’s why Omnitail is here to help. As an expert PPC agency, we know the right platforms, campaign structures, keywords and more to help you reach your goals. Let us handle the digital stuff, so you can stick to doing what you do best: running your business. 

TALK TO AN EXPERT Profit-Driven Digital Marketing

This isn’t just campaign management: it’s long-term growth. We don’t just monitor your campaigns, we provide in-depth analysis to grow your business well into the future. Let’s work together to see how metrics like profit can drive success for your company.

Shopping & Local Inventory Ads

Put your products in front of people who are nearby and ready to purchase now.

Paid Search & Lead Generation

Highly tailored advertising: from localized lead gen to branded campaigns.

Paid Social

Meet your customers (and find new ones!) where they are – on Facebook and Pinterest.

Trustworthy Tracking

Know which ads are driving conversions with call tracking & multi-touch attribution.

Shopping & Local Inventory Ads

Put your products in front of people who are nearby and ready to purchase now.

Paid Search & Lead Generation

Highly tailored advertising: from localized lead gen to branded campaigns.

Paid Social

Meet your customers (and find new ones!) where they are – on Facebook and Pinterest.

Trustworthy Tracking

Know which ads are driving conversions with call tracking & multi-touch attribution.

21MM+

Products Optimized

97.6%

Client Renewal Rate

$200MM+


Revenue Generated

60+

Global Clients

100%

Google-Certified Team

Local Business Services

Tell us your goals – and we will create and manage a PPC strategy tailored to your business. Here are some of the tools we use to maximize profit for our clients: 

Shopping and Local Inventory Ads

Trying to drive additional in-person or curbside pickup orders? Our analysts will optimize your product feed and ensure you’re eligible for local inventory ads. We’ll also apply our industry-leading query segmentation strategy, which limits spend on unprofitable search terms and reallocates it to terms that are more likely to lead to a sale.

Product Feed Optimization

 Product Segmentation

 Device Optimization

 Profit-Driven Bid Management

Paid Search

Omnitail does paid search differently. Most PPC agencies and in-house teams target ROAS or a top-ranking ad position, but that’s not really what drives success. We provide rigorous keyword analysis, continuous A/B testing, and sophisticated dynamic ads strategies that work together to help our clients prosper. Localized search campaigns and Google Maps placements help local businesses drive foot traffic and increase sales – all with the goal of maximizing profit!

 Localized Search Campaigns

 Branded and Non-Branded Keyword Coverage

 Google Maps Placements

Dynamic Search Ads

Phone Ringing Off the Hook? No Problem. Call Tracking is Included with Omnitail Services.

Lead Generation

Omnitail makes lead generation profitable. Not only do our campaigns drive more leads, but the quality of your leads will improve as well!

Call tracking is included with all of our lead generation services to help you implement crucial analytics to improve PPC marketing efforts. We also know most lead-gen efforts take longer to convert than other types of marketing, and our profit-driven strategy accounts for this longer-term growth.

 Localized Search Campaigns

 Branded and Non-Branded Keyword Coverage

 Local Search Expertise

Profitable Keyword Targeting

Paid Social

Paid social is more than just updating your hours on Facebook. We’ll design and manage a multi-faceted, profit-driven paid social strategy aligned to your business goals. Your new customers will be able to get directions to the nearest location, call your store, or even purchase from your online catalog for pickup.

Store Traffic Ads

Click-to Call

Pinterest Product Ads

Facebook Product Ads

Campaign Tracking You Can Trust

PPC campaigns can’t reach their full potential unless you’re collecting valuable insights for future improvement. Unfortunately, incorrect or inaccurate conversion tracking is all too common. We believe in transparency and accountability: meaning you’ll always know what’s happening in your campaigns, and why. Our strategy relies on multi-touch attribution, which factors in all the ways your customers interact with your business, for a holistic view of your marketing performance.

Multi-Touch Attribution

Dedicated Analyst

Call Tracking

Custom Analyses

This Business Grew Leads By 85% With Omnitail. See How We Did It.

The Omnitail Difference

Omnitail was built as a different kind of agency. We want to break away from the old agency model: from analysts with too many accounts, agencies that drive up ad spend to increase fees, and management that relies on sub-optimal metrics like ROAS.

This is the Omnitail Difference.

Profit-Driven
Management

We manage our accounts to a different metric: operating profit. Profit is the only metric that accounts for both efficiency and sales volume—so you understand the full potential of your PPC spend.

Unlike ROAS, profit takes into account important business metrics like cost of goods, variable overhead, merchandise return rate, or more. This approach also allows us to adjust to factors such as seasonality.

PPC Management
You Can Trust

At Omnitail, your account will never be managed by an automated system.  Each account has a dedicated analyst with a limited number of accounts, so there’s time to put in real work that drives measurable results.

Every account receives regular reporting, and we pride ourselves on being responsive to any and all questions and concerns. No impersonal “support” lines required!

Transparency, Integrity,
and Accountability

Our mission is to offer greater transparency, honesty, and accountability for our clients. By teaching our clients to measure success through profit, rather than revenue or efficiency, we are defining a new industry standard.

We work with each client to find the approach that works best for their specific business needs, to consistently drive radical increases in revenue and profit.

Ready to Grow Your Business?

 

 

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